AEW Collision sees increase with earlier start time, second hour tops the first

Originally published at https://www.postwrestling.com/2023/10/10/aew-collision-sees-increase-with-earlier-start-time-second-hour-tops-the-first/

For the second week in a row, AEW Collision aired against a WWE premium live event, although with a one-hour head start this past weekend.

The October 7 episode of Collision from Salt Lake City averaged 353,000 viewers and 120,000 (0.09) in the 18-49 demographic, per Sports TV Ratings & Wrestlenomics.

The most noteworthy information was that going an hour earlier actually hurt the show’s viewership as the second hour outdrew the first despite airing against WWE Fastlane.

From 7-8 p.m. ET, the show averaged 327,000 viewers and 112,000 in the demo and grew to 379,000 viewers (+16%) and 127,000 (+13%) in the second hour. The big segment was the closing fifteen minutes with Adam Copeland and Christian Cage which averaged a show-high 418,000 viewers and jumped 13% from the previous quarter. In the 18-49 demo, the top segment was the opening quarter with FTR vs. Ricky Starks & Big Bill with 135,000 viewers, per Wrestlenomics.

The major sports competition included Notre Dame vs. Louisville (5,122,000 viewers and 1.18 in the demo) on ABC, Game 1 between the Phillies and Braves (3,313,000 and 0.87) on TBS, and a college game between Kentucky and Georgia (3,192,000 and 0.84) on ESPN.

It was the second lowest audience in the show’s history but did experience an 8% increase in viewership from last week’s show airing against NXT No Mercy.

In the 18-49 demographic, the show was up by 13% from the previous episode including a male increase of 61,000 to 74,000 viewers this week.

The show averaged 60,000 viewers in the 18-34 demographic, which was up 40% from last week.

Adults 35-49 dropped by 6% to 59,000 viewers.

Collision will not air head-to-head with another WWE PLE until the Survivor Series on November 25 followed by NXT Deadline on December 9.

Outside of sports, is there any original programming on at that time? I feel like Saturday nights are sports and reruns, then again, I don’t watch TV on Saturday nights outside of sports.