Post-GAB edition of NXT stays flat in demo, female viewership increases

Originally published at Post-GAB edition of NXT stays flat in demo, female viewers up

The post-Great American Bash edition of NXT stayed steady in its viewership while seeing an increase in female viewers.

The August 1 edition averaged 717,000 viewers and 298,000 (0.23) in the 18-49 demographic, according to Brandon Thurston from Wrestlenomics.

The change was nearly non-existent with viewership up by 2% from last week and the 18-49 went from 297,000 to 298,000.

In the key demo, male viewership dropped by 6% to 201,000, which is still a strong number in that category for the program. Female viewership in the 18-48 demo increased by 14% and the largest female audience in that demo since November 15, 2022.

Adults 18-34 fell by 16% to 129,000 with a 26% decline among males while females increased by 6% from last week.

Adults 35-49 saw a 17% increase with female viewership growing by 34% and males up by 13%.

In Canada, the show dropped to 59,100 viewers – its lowest audience since July 4 – and averaged 26,200 in the 25-54 demographic on Sportsnet 360. The show ranked eighth among sports programming on Tuesday, which was led by the Toronto Blue Jays vs. Baltimore Orioles and women’s soccer occupying four spots in the top ten.

Dark Side of the Ring averaged 158,000 viewers and 68,000 (0.05) in the 18-49 demographic on Vice TV covering Bash at the Beach 2000, per Wrestlenomics.

The audience fell by 15% but the 18-49 audience was up by 6% from last week’s episode on Bam Bam Bigelow. 

Next week’s episode is the season four finale covering Marty Jannetty.