Tony Khan discussed the success of the first day of the public on-sale for AEW All In next summer at Wembley Stadium.
After several days of pre-sales, tickets went on sale on Friday to the public for the promotion’s follow-up event to this past August’s debut in England. Khan touted that the show has already generated over $4 million (USD) in ticket sales.
Thank you all who made today's #AEWAllIn on-sale a huge success for AEW + @wembleystadium! Our 2023 ticket on sale was in May; this time we began 5 months sooner! On day 1, AEW's already sold over $4 million in tickets (over £3M), just getting started: All In is 9 months away!
The in ring product AEW provides is just great. I know I will have an amazing time and no screwy finishes. I know it won’t be a gloryfied house show. Cannot wait to be there again. European fans also are just enthusiastic and hungry for good wrestling on a grand stage.
I don’t know if there is really enough data to back that up. WWE did a similar crowd as All In with Clash of the Castle with much higher ticket prices.
If WWE announced a major PPV for Wembley it would sell out and they would charge a minimum $100 per ticket. The revenue would be at least twice as much.
But it’s a market WWE has ignored for a long time. There is an opportunity for AEW to become more entrenched there.
I tend to agree with this. I’m not taking anything away from AEW as doing these types of numbers 4 years in is amazing. With that said, if WWE charged $50 for tickets, there is no doubt in my mind that they would also sell out if it was a big show.
