Wrestlenomics: DVR viewership, WWE's NIL program

Originally published at https://www.postwrestling.com/2021/12/05/wrestlenomics-dvr-viewership-wwes-nil-program/

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We study live+same-day TV ratings, but what about DVR viewership? How do Raw, Smackdown, Dynamite, Rampage, NXT, and Impact TV ratings compare when including delayed viewing?

Plus, WWE this past week introduced a new NIL program to recruit college athletes. And we look at who are the wrestlers and wrestling companies that are searched for most often on Google.

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Great listen.

Those Rampage DVR numbers, while not surprising, are crazy. And it really seems like the audience hasn’t left it, as much as they’re making sure to catch up on it since the timeslot sucks.